The Importance Of Keeping It Up: Have Hosting Viagra!
…er, your web site, that is…. A few weeks ago at SMX Social Media, presenter after presenter (myself included) stressed the importance of making sure your hosting would be able to handle the effects...
View ArticleWall Street Journal Hearts Digg
Yesterday, Digg founder Kevin Rose made one of the shortest blog posts in Digg’s history, announcing that the Wall Street Journal has added Digg buttons to its site which in turn give Diggers free...
View ArticleYou’ve Made Digg – Now What?
When you work with Digg, reddit, and the like, you want to get the POP: getting your content to a coveted spot on the homepage. Getting the pop can be difficult— social news users are wary of ulterior...
View Article10 Simple Steps To Social Media Success In 2008
It’s no secret that social media should be an integral part of your online marketing strategy. Creating viral content and promoting it is only a fraction of the equation. You must also strengthen your...
View ArticleFive Simple Linkbait Metrics (& How To Measure Them Cheaply)
Many people jump into social media marketing because they feel they “should be doing it.” Many times companies don’t take the time to identify their goals and why they want to engage in a campaign....
View ArticleSay It Right! The Art of Commenting On Social News Sites
One of the most overlooked but important keys to success on social news sites is commenting (expressing a personal opinion or belief). One of the biggest draws for many social news sites is that you...
View ArticleHow to Make Your Content ‘Submit Worthy’
“Why won’t anyone submit my content to Digg? My competitor is always on Reddit but my stuff gets ignored!” Sound familiar? Well here’s how to put an end to your woes and ensure your content is submit...
View ArticleTwitter Wrote This Column For Me
By now you have probably seen a bunch of talk about Twitter. And after all of this talk you might be still thinking: OK, so what the heck is Twitter really and why should I care? How is it going to...
View ArticleAre You BLVD Status? New Analytics Package Tracks Conversions
Last week, my friend Chris Bennett at 97th Floor and his brother Patrick at Modern Blue launched a new analytics package called BLVD Status that I am particularly excited about. I was one of the...
View ArticleHow Social Media Can Help Your PR Efforts
The emergence of social media has been a game-changer for newspapers and magazines. On the one hand, they have seen their print numbers continue to drop as more and more people turn to the internet to...
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